Howard Schultz needs another Venti cafe latte – 2 sugars, HOT.
Howard Schultz hates Bitcoin.
Both statements are true, as the coffee giant’s CEO, Howard Schultz, comments on eventually adopting ALT coin use..just not Bitcoin.
“I personally believe that there is going to be a one or a few legitimate trusted digital currencies off of the blockchain technology. And that legitimacy and trust in terms of its consumer application will have to be legitimatized by a brand and a brick and mortar environment, where the consumer has trust and confidence in the company that is providing the transaction.”
It seems that there will be some time before the coffee fiends are able to pay with cryptos, however, it looks like Starbucks is definitely dipping their feet a little bit to further enhance their cashless payment methods.
Until then, keep that day job to earn that good ol’ USD.